about us

Namibia's first land-based fishing and processing enterprise.

Gendev Fishing Group (Pty) Ltd was founded in the 1950s and, is a full service, land-based fishing and processing enterprise which operates an EU and HACCP certified processing factory situated on the seafront in Walvis Bay, Namibia.

The facility is dedicated to the land processing of horse mackerel (Trachurus capensis) and hake, with a fish outlet that provides a stop shop offering a wide range of products to the community. As part of the company’s commitment to supply quality products, all our fish processing procedures are subjected to quality assurance checks to ensure compliance with the requirements of local and international standards.

Shore processing allows the company to innovate with new products and continually increase the value of the resources, as adding value is key to the production.

Gendev Fishing Group remains the market leader in IQF horse mackerel 1kg packs and currently has two brands, namely the Gendev brand (exclusively for Shoprite and Metro) and the Namibia Fish brand which is supplied to various other retailers.A Namibian- owned company with 94.6% shareholding, Gendev Fishing Group is fully committed to broaden the participation of Namibian fishing industry, and an experienced and dynamic team employs 616 people in its operations at sea and on shore.

"We provide high-quality and sustainable fish products while protecting the environment."

 Our purpose.

“Delivering high quality fish products while protecting the environment.

Our Team

Deon  Grunschloss

Executive: Operations

Ruby Rees

Executive: Finance

Jonas Lamek

Quality Assurance Manager

Lydia Iipumbu

Asst. Marketing & Sales Manager

Stompie Swart

Service Hub Manager

Jacob Wasserfall

Production Manager

Johan  van der Merwe

Technical Superintendent


HR Manager


Procurement Manager

Our Board of Directors

Paulina Haindongo


Josef Andreas

Deputy Chairperson

Sandro De Gouveia


Leonie Edwards


George  Pieters


Pau Iilonga


Robert Shimoshili


Joseph Katukula


Gideon Hamkwaya


We care, We serve, We grow people, We walk the talk.

Being a locally owned company, GFG is committed to fulfilling its civic duty for the benefit of society, while maintaining an equal balance between economic growth and the welfare of society and the environment. Therefore, based on the company’s values and morals which are: We Care, We Serve, We Grow People We Walk the Talk, GFG has participated in a variety of notable community development projects including construction, sports activities, religious activities, and animal welfare.

Our dedicated crew